Popular Functional Beverage Ingredients

Some of the most popular beverage types deliver nutrients that address daily dietary needs like protein, vitamins and fiber. Protein has exploded over the last several years and the global ready-to-drink (RTD) protein beverage market is expected to reach US$4.1 billion by 2025 with a compound annual growth rate (CAGR) of 7.9 percent over six years, according to Grand View Research. Brands are differentiating their products by adding more protein, formulating with plant-based proteins, and incorporating protein into new product categories like water, juice and coffee….

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Beverage Innovations Shift to Embrace Everything from Health to Entertainment

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Permissible Indulgence is a Sweet Spot for Consumers